21+ years of experience
My last full-time role was as CMO of Scripbox, leading brand, digital content, and growth teams. My previous stints include leadership roles in Urban Ladder and Myntra, and marketing roles in legacy brands like Times of India.
I now consult as a Fractional CMO, helping companies with business outcomes, through interventions in brand, digital, and growth.
Brand Strategy
Aligning the brand to the business, and creating positioning and value propositions to drive growth.
Digital Strategy
Converting the brand strategy into effective digital communication and creative across touch points.
Growth Strategy
Creating efficient methods of acquiring customers through paid and organic means, and making them profitable.
In the news
